A link trigger is a simple but super powerful tool that will help you to automate and personalize your email marketing for your small business. They’re like a virtual pathways that enables you to connect more deeply with your subscribers transforming your small business’s email from one-size-fits-all broadcasts into personalized conversations.
How to Automate Your Email Marketing with Link Triggers Read More »
Wondering what’s the difference between tags and segments in ConvertKit? And honestly, what the heck is a custom field? We’ll break down what all these jargony terms actually mean and how to use them the right way so that you can ensure that the right emails go to the right subscribers at the right time.
Let’s explore how getting your subscribers organized can transform your email marketing automation strategy. While organizing your tags might seem tedious, it’s actually the foundation that helps your business and relationships with your subscribers grow. We’ll look at why it’s so important to organize your tags and share some practical steps to help you set up your email marketing for sustainable growth that truly respects and meets the
needs and interests of your subscribers.
How do you use your email marketing software to create a thoughtful & automated customer journey that doesn’t overwhelm your subscribers? Drawing from a personal experience of being inundated with emails after signing up for a business bundle, we’ll uncover two crucial but often overlooked steps when setting up your lead magnets in a very specific scenario so that you avoid overwhelming new email subscribers.
Two overlooked pieces when setting up your evergreen email marketing funnels Read More »
Email marketing funnels should focus on connecting and nurturing. And selling your product or service. But how can you do it in a way that feels good? That’s where the Automate with H.E.A.R.T. Framework can help.
How to set up evergreen email marketing funnels that treat your subscribers like people Read More »
Where ConvertKit and email marketing strategy meet empathy & curiosity and a dash of fairy dust.
As a solopreneur, I strive to incorporate my values of environmentalism and anti-racism and to build an inclusive and equitable business. I believe Black Lives Matter and I stand for LGBTQIA+ rights.
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