Email Segmentation Strategy using Tags, Segments, and Custom Fields in Kit (Formerly known as ConvertKit)

1 Comment / ConvertKit Technical & Strategy Support, Email Marketing Automation Strategy /

Wondering what’s the difference between tags and segments in Kit (formerly known as ConvertKit)? And honestly, what the heck is a custom field? We’ll break down what all these jargony terms actually mean and how to use them the right way so that you can ensure that the right emails go to the right subscribers at the right time.

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