Do you suspect that you’re missing out on sales because your email list is…a bit of a hot mess?
You’ve built a solid subscriber list – yay! But when you look inside your email marketing software, maybe you see:
– Tags you’re afraid to delete (what if something breaks? 😱)
– Subscribers with missing purchase data but have random, unexplainable tags (what the heck does that “clicked” tag even refer to?!)
– Segments that somehow make even less sense than the list of 183 tags
Sound familiar? You’re in good company. In fact, pretty much EVERY. SINGLE. ONE. of my clients start exactly where you are.
Here’s what changes when you get your subscriber tags sorted:
- You’ll send emails your subscribers actually want to read (because they’ll finally reach the right people)
- Your email sequences will flow smoothly (no more hoping subscribers end up in the right place)
- Your email list will become a reliable source of sales and genuine connections
“This is such an overlooked topic, and it is something most small business owners need to be aware of if they want the right message to land in their email subscribers’ inboxes.
Bev made topics like segments and tags understandable. For the first time in my 13 years of business, I am going to segment my own list so I can tailor the messages people receive from me.“
–Dr. Michelle Mazur, host of the Make Marketing Suck Less podcast and author of the 3 Word Rebellion
The foundation of email marketing success isn’t fancy automations or perfectly written emails.
It’s having a clear system for organizing your subscribers.
(Something I refer to as a Subscriber Strategy.)
When you can make sense of your subscriber data, you can consistently (and automatically!) make sure your emails land in the right inboxes.
That’s where the Subscriber List SOS training can help.
This is the only training designed specifically for coaches, consultants, bloggers, and small service-based businesses who need a structured, simple system for managing their email subscribers in a way that just makes sense.
With this step-by-step training, you’ll be able to organize your email subscribers so that you send targeted messages and increase conversions.
(And finally make sense of all that tagging nonsense.)
What’s inside Subscriber List SOS?
Build a solid & simple system for finally getting your tags in order that’s rooted in:
- Consent and connection, so you’re sending people the information they actually want.
- Email deliverability best practices, to make sure your emails land in the right inboxes.
- Intentional segmentation and tagging, so every tag and segment has a purpose (and makes sense to anyone who touches the backend of your email marketing software).
After completing the training, you’ll be able to:
🍄 Organize and optimize your subscriber data
- Identify the right categories of information for your business, so your subscribers are sorted into meaningful segments.
- Organize and name tags and segments clearly, so there’s no guessing (or wondering if you need that random tag your VA added six months ago!).
- Keep your system clean and manageable by learning what information to delete and how to maintain organization moving forward.
🍄 Increase insights and engagement
- Finally make sense of your subscriber data and know how to use tags, segments, and custom fields to boost engagement and conversions.
- Gather useful insights about your subscribers with the tech you already have, maximizing the value of your existing tools.
🍄 Create a better subscriber experience
- Build trust and connection by incorporating consent, ensuring subscribers receive only what they truly want to hear.
- Create a key segment for your new subscribers, ensuring they’re not flooded with emails right off the bat.
What's included with your purchase?
- Short video trainings that walks you through the exact steps to create a tagging system that works for your business.
- Written documentation to help you easily follow along.
- A fillable workbook with detailed examples so you can create your own strategy and start implementing it within the week.
- Tag tracking spreadsheet so that you can easily track which tags you have and where they’re being used to that you can clean them up without breaking your workflows.
- BONUS! $25 in Bev Bucks, a $25 credit that you can apply to either another digital product or Power Hour.
Payment plans available! Please message me at bev@yourpersonaltechfairy.com
Hey there, I'm Bev Feldman (she/her),
Your Personal Tech Fairy 🍄
As an Email Automation Strategist with a specialty in Kit (formerly ConvertKit), I transform your tangled email funnels into a system that’s streamlined, simplified, and effective so that your emails land in the right people’s inboxes.
My approach to email marketing is rooted in consent, human connection, and deliverability best practices.
My clients have included coaches, financial advisors, therapists, yoga instructors, and realtors.
Frequently Asked Questions
While some of the lingo I use is more specific to Kit (formerly ConvertKit), you don’t need to have a specific email marketing software or any other tools. The strategy & concepts behind what you’ll learn can be applied to any email marketing software that allows you to organize and categorize your subscribers.
Tagging Made Simple is not for you if you don’t intend to do email marketing, or if you’re using a very basic email marketing software (such as Squarespace’s built-in email marketing) that doesn’t allow you to tag or otherwise organize your subscribers. subscribers.
Some of the information might be somewhat advanced if you aren’t yet doing email marketing. However, it will help you to get it set up properly when you do so that you can avoid the messes I often see inside of people’s email marketing software.
This training is focused solely on strategy, there is no tech training. However, if you need additional tech support check out my services page.
Yes! You can book a Power Hour for 1:1 support.
My goal with all of my work is to reduce the tech overwhelm and make the information as accessible as possible. The training itself is focused on strategy and not tech. That said, in order to implement what you learn from the training, you’ll need to have some understanding of how create and update tags, segments, etc inside of your email marketing software.
Just like I tell me clients, I cannot make any promises on your return in investment. (And it would be unethical for me to do that.) I do firmly believe, though, that you’ll learn something of value that you can apply to to your email marketing.
