Recommended Products & Services
Hey, friend, thanks for popping over here. Here are some of my favorite resources I use to run Your Personal Tech Fairy and my jewelry-making business. Please note that many of the products & services recommended below are affiliate links, which means I may earn a commission if you click on a link sign up for an account or make a purchase. I only recommend things that I have personally used. For more info, check out my disclosure.
I’ve been a ConvertKit user since 2016 and I’m a HUGE fan of this email service provider for service-based business owners such as coaches and for businesses that sell digital products.
ConvertKit has powerful automations that allow you to pitch products and services to select people on your email list, send email sequences automatically when people make a purchase or do a certain action (such as click on a link), and create welcome sequences. ConvertKit also offers a large library of landing pages and opt-in forms that can easily be customized.
The link below takes you to ConvertKit’s free account, which allows you to have up 1000 subscribers for free and create unlimited opt-ins and landing pages so you can test drive the platform. When you’re ready to try out automations, you’ll need to pay for an account. Y
ConvertKit Opt-in Cheatsheet
Are your opt-in settings set up the right way so that you are building trust with new subscribers? Grab a copy of my free guide — ConvertKit Opt-in Cheatsheet — to learn some simple tech tweaks you can make in an under an hour that will help you better connect with potential clients from the moment they hit subscribe.
The Email Marketing Fairy ebook
No idea what to write? I highly recommend Kate Doster’s Email Marketing Fairy (no relation to Your Personal Tech Fairy, but I do absolutely adore her). Kate Doster is a copywriter who teaches ethical entrepreneurs how to improve their email marketing. The Email Fairy includes fill-in-the-blank style email templates that make writing welcome & nurture sequences SO much easier.
By the way, if you’re also into listening to business podcasts, check out Kate’s Inbox Besties.
Nurture to Convert Society
If you’re at the earlier stages of your business, this program will blow you away. For $47/month you’ll get access to an incredibly library of trainings, including how to set up a 90-day automated email nurture system. (I know, 90 days sounds like A LOT but the way Dana Malstaff, founder of Boss Moms, teaches it she makes it super easy to put it together piece by piece).
Not only have I purchased Dana’s other programs and attended her in-person conference in 2018, she’s also my client. She knows her stuff!
While ConvertKit (and many other email service providers) integrate really well with other platforms, sometimes you need an outside piece of software to connect them. With Zapier, you create “zaps” or rules that basically say “When action X happens on platform XX, then action Y happens on platform YY”. (For example, “if someone unenrolls from a monthly subscription, then send them tag them on ConvertKit as unenrolled.”) You can set up a few zaps for free.
SendOwl for Selling Digital Products
I’ve used SendOwl to sell digital products. It’s really simple to set up, it’s inexpensive, and it integrates really nicely with ConvertKit. (Plus, if you don’t want to deal with VAT, you can exclude people in the EU from purchasing — sorry, friends in Europe!)
She Bold Stock Photos
Need stock photos for your business? Feast your eyes on these beautiful images. She Bold has over original 3,000+ images that can be browsed by color scheme and theme. (And by the way, most of the stock photos you see here on from She Bold.)
I’ve been using Canva for years to create all of my opt-ins (as well as mockup images of those opt-ins).
They offer a free account, which gives you access to most of Canva’s features. The paid accounts give you access to their library of thousands of stock photos, more fonts, and some really cool features (like erasing the background in a photo).
Thinking about selling courses? Thinkific is the platform I use to sell courses for my jewelry-making business. I also have taken courses from other business owners on Thinkific. It integrates easily with ConvertKit, allowing you to send email sequences to people who purchase your courses. Host up to three courses for FREE, and then paid accounts start at $39/month.