Kit (formerly ConvertKit) & Email Marketing Consulting Services
For creators & professional services business who want to transform their messy email marketing setup into a business asset - without the pushy tactics.
Tap into the full potential of your email list.
You know you have valuable offerings your subscribers genuinely want – after all, they chose to join your list…
….but you’re hesitant to press “send” on those emails.
What if your emails come across as salesy or manipulative? What if people think you’re just another pushy marketer?
Of course, it’s only compounded by the fact that your email marketing setup is:
- A technical maze that makes you second-guess everything (Are people actually getting these emails?)
- An organizational disaster with too many tags, confusing sequences, and subscribers receiving duplicate emails (or being flat-out ghosted)
- Very minimal. Someone registers, they get your once-in-a-blue-moon newsletter, and that’s it. (Meanwhile, you’re paying for features you know you should be using.)
- Nonexistent because it seems too complicated to figure out. (Besides, you’d much rather focus on doing the work, not teaching yourself yet another technical skill.)
What if instead it were a simple, streamlined system?
One that allows you to strike balance between effective marketing and honoring the human on the other side.
A system that runs smoothly in the background while you focus on what you do best: creating valuable content and supporting your clients.
Wherever you are in the journey, whether you’re ready to:
Map your list
You’re just getting started with email marketing and you want to create a solid foundation that grows with your business
Mend your list
There’s some wonky stuff going on in the back end that you need fixed and works reliably
Migrate your list
Your current email marketing software is no longer working for you, and you want to switch to Kit
Maximize your list
You want to get more from the Kit features that you’re already paying for so that you get more clicks, responses, and inquiries
I help you to build that system that meets your business’ needs.
A human-centered approach to email marketing consulting
I believe email marketing should serve both you and your subscribers.
It can and should be used in a way that allows you to create genuine connections with your subscribers (even when things are automated!) so that you can use it to sell while respecting everyone’s boundaries.
That’s why our work together is driven by three main values:
✅ Understanding YOU – No one-size-fits-all solutions here! Instead, my approach is rooted in understand your business model, your comfort with technology, your values…and most importantly, your boundaries & ethics.
✅ Deliverability best practices – Let’s make sure that your subscribers get the emails that they signed up for so that you can make more money from email marketing!
✅ Automation with Intention – We’ll use the magic of automation to keep in mind the human on the other side so that they have control over their inbox experience. Goodbye, aggressive sales funnels!
“Bev is a game-changer! Working with Bev was a joy, and I highly recommend her to anyone looking to elevate their email marketing game. Her expertise in email marketing, particularly with ConvertKit, is unmatched. She’s an exceptional listener and asks great questions. I see her not just as an email marketing consultant but as a business coach and mentor.” –Tricia Homer
Done-for-You Email Marketing Services
This partnership is perfect for:
✔ Creators and professional services firms who use Kit (formerly ConvertKit), or are looking to get started.
✔ Business owners tired of aggressive marketing tactics
✔ Entrepreneurs who want to use email marketing as a tool to increase sales while also valuing the human on the other side
✔ Those ready to invest in sustainable, long-term email systems
This partnership isn’t a good fit if:
❌ You have an email list compromised mostly of subscribers who you purchased and/or scraped off of social media
❌ You rely heavily on pushy sales funnels that rely heavily on manufactured urgency
❌ You’re following a prescribed template that a coach told you that you needed to implement
I work with a small number of 1:1 clients to create custom email systems.
My Automation with Intention Framework guides our work together so that your emails arrive at the right time, to the right people, while keeping your values and business model front and center:
Organize
Opt-in
Create welcoming flows that set clear expectations from the start
Offer
Develop automations that give subscribers control over their journey
Onboard
Ensure new clients receive the right support at the right time
Optimize
Refine systems based on actual subscriber engagement and feedback
Email marketing consulting services & Kit expertise to fit your needs:
No matter where you are in your email marketing journey, I provide tailored solutions to high-touch businesses to meet your specific needs.
Foundational Package
Perfect for businesses that want strategic guidance & DIY their setup.
It includes:
✔ Deep-dive session to understand your boundaries and business needs
✔ Full audit of your current email setup
✔ A step-by-step plan to help you meet your email marketing needs
✔ Access to my library of Kit tech tutorials
✔ 30 days of implementation support
Investment: Starting at $1,500 USD
Implementation Package
Idea for businesses that want to hand over the initial setup and then take things over after:
In addition what’s included in the Audit & Plan, this service includes
✔ Complete setup & testing of automated email flows
✔ Implementation of deliverability best practices
✔ Creation of systems for clear consent and easy opt-outs
✔ Hands-on guidance to ensure everything works smoothly
✔ Documentation of specific processes
Investment: Starting at $3,000 USD over a 2-month period
Support & Refinement Package
For businesses looking for comprehensive support beyond the initial build.
It includes everything listed in the previous two packages, plus:
✔ Ongoing optimization based on real engagement data
✔ Fine-tuning systems to better serve yours and your subscribers’ needs
✔ Strategic support for sustainable list growth
✔ Regular check-ins to adapt your system as your business evolves
Investment: $4,500-$6,000 USD, over a 3-4 month period
Hey there, I'm Bev Feldman (she/her), a Kit Consultant & Email Marketing Consultant
I’m a jewelry designer turned tech-savvy email marketing fairy godmother. I excel at taking complex ideas and distilling them into bite-sized, brain-friendly nuggets of wisdom.
My expertise lies in thinking big while obsessing over the tiny details that allow your evergreen emails to work for your business and allow you to Automate with Heart.
Whether you have a small-but-mighty email list in the hundreds, or are a creator with tens of thousands of subscribers, I’m here to simplify & streamline your email marketing so that you can focus on your craft.
Email marketing non-negotiables
Ethical email marketing services & Kit consulting
that’s rooted in respect, intentionality & consent
I believe email marketing shouldn’t feel pushy, predatory, or manipulative.
Some folks in our industry might call this ethical marketing because it prioritizes consent, empathy, and doing what feels right for you.
These are the values that I bring in with every system I build in Kit (formerly ConvertKit):
✅ Subscriber Agency – Clear opt-in and opt-out paths, preference centers, and segmentation that respects user choices
✅ Consent-based Practices – Everyone on your list cleared chose to be there, and there are options to receive freebies without receiving marketing emails
✅ Deliverability & Compliance – Increasing the chances (because there’s never any guarantees) that emails land in inboxes, not spam, while following industry best practices and requirements
✅ Boundaries & Balance – Automated solutions that protect your time and energy while keeping connections personal
✅ Alignment with Your Values & Audience – Your email system should work for you, not just follow industry trends. Every automation is built to reflect your unique business ethics and respect the needs of your audience.
Reviews from past clients
Frequently Asked Questions
That’s why I almost always start with a call to assess what your needs are and how I can best support you.
Yep! I offer a Power Hour that you can book directly here.
Absolutely! That being said, I can’t fully support you unless I know what’s already there. I recommend that we either start with one of the services listed above, or you can book a Power Hour.
I’m happy to work with you in a more customized way. The best first step is to either send me an email or book a call.
You might think you need a tech virtual assistant VIP day to either clean up or set up your Kit account. But email marketing automation and setting up your Kit account is a process that needs to be optimized and improved over time. It can’t simply be done in a VIP day with a virtual assistant who isn’t familiar with the software. I know this from personal experience and cleaning up accidental messes.
The investment in hiring someone who is fully versed in the backend of Kit and thinking through different scenarios generally is less than having someone who doesn’t know it as well set things up incorrectly and then hiring someone to clean it up later.
That being said, I will gladly train your VA to use your Kit account correctly moving forward.
Absolutely! Depending on the complexity of what you need, I’m happy to discuss supporting you with Kit as a VIP day.
Currently I am not. Despite asking many times, Kit has not brought on new certified experts for many years. However, I believe the support I have provided to dozens of clients speaks to my Kit expertise. (And I am a Kit Ambassador!)
