Disclaimer: I’m providing this information to the best of my knowledge. The information provided in this video does not constitute professional or legal advice. Review the full terms and conditions here.
In this video, I discuss the key elements of a landing page, including the necessary information to include in the copy and the importance of asking for first name, last name, and email address. I also address the issue of consent when offering free resources and how to handle it based on GDPR regulations. Additionally, I explain the requirement of sharing a privacy policy and provide insights on different privacy laws. Watch the video to gain a better understanding of these essential aspects of landing page creation.
Referenced in this video:
- GDPR (General Data Protection Regulation)https://gdpr.eu/ – Applies if you have anyone in the EU, UK, or Switzerland who signs up for a freebie on your website
- California Consumer Privacy Act (CCPA) – about notices required
- Subscriber Strategy Workbook